Although July is the American summer, it is the Brazilian winter. But don’t be scared by “winter,” because the weather will be between 50ºF and 70ºF (10ºC and 20ºC) and, if you’re lucky, up to 80ºF (27ºC).
In general, Brazil, and more specifically Rio, dress very casually. This goes for walking to the beach to dining at nice restaurants. Shorts and t-shirt will get you anywhere and, if it’s cold, jeans and a sweater are perfect. Don’t be surprised by Brazilians’ tendency to wear little clothing. However, be aware of pick pocketing, especially in major cities—don’t wear jewelry, big watches, or anything too flashy! If possible, avoid wearing large logos, to not attract unwanted attention.
RESTAURANTS
Men and women can wear t-shirts, jeans, shorts, and sundresses from morning till night. If plan on going to a more formal restaurant for dinner, women may wear a sundress with a sweater to keep warm during chillier nights, and the men may wear a button-down shirt and pants. Almost no restaurants require jacket and tie.
BEACHING
One of the many thing Brazil is known for is its incredible beaches. Flip flops are a must, so when in Brazil do as the Brazilians do: wear Havaianas. The beaches also all have large sidewalks (calçadão), which are great places to go for a walk or run, in which case sneakers would be perfect.
When going to the beach, if it is warm enough, bring as little as possible. Women usually wear a bikini and sarong/cover-up (canga in Portuguese) while men wear a t-shirt and bathing suit. Don’t be surprised to see men in Speedo’s! It is extremely common and if you are feeling adventurous, don’t be afraid to go for it.
Bring as little money as possible, but do bring some since you may want to purchase a few things. Unlike the U.S, everything is sold literally on the beach. There is no getting up from your seat; food, drinks, clothing, jewelry, and sunscreen will come right to you. You don’t even need to bring a chair or umbrella because you can rent them right on the beach for very cheap (or they may be provided depending on which hotel you are staying at).
SOCCER GAMES
The most important thing to wear: your national pride! Go as crazy as you can: whether a jersey, costume, or face paint, show your enthusiasm as you cheer for your country!
In terms of clothing style, make sure to wear t-shirts and shorts, or maybe pants if it is particularly cold or if you’re attending a game at night. Wear sneakers because the floor will most likely be dirty and the crowds will most likely be large—you won’t want to get stepped on in sandals. Bring a hat if it’s sunny and always put on sunscreen no matter what. The sun in Brazil is incredibly strong and if you are going to be sitting outside for long periods of time, it is a must. Bring little money and try not to bring a wallet—if you do, put the money in your front pocket and be aware of pickpockets. But bring the excitement: there will be lots of cheering, samba, and if you are lucky, a little drama! Vamos!
How to cite this page: “Before You Arrive: Things to Know: What to Pack,” Written by Becca Fisher and Elena Kim (2013), World Cup 2014, Soccer Politics Blog, Duke University, http://sites.duke.edu/wcwp/world-cup-2014/world-cup-2014-fan-guide/anglophone-version/before-you-arrive-things-to-know/what-to-pack (accessed on (date)).
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