MEM Elective Tracks

The elective tracks help guide elective selection by grouping courses by the skills needed to prepare you for your potential job role.

Customer Experience and Product Design

  • Prepares students for roles helping companies design and improve products in order to meet or exceed customer expectations, increase customer satisfaction, loyalty and advocacy. 
    See track journey

Data Analytics and Artificial Intelligence

  • Prepares students for roles that use data, analytics, and AI to inform decisions, uncover insights, and improve performance across business and technology teams. 
    See track journey

Operations and Supply Chain Management

  • Prepares students for roles designing, managing, and improving operations and supply chains to increase efficiency, reliability, and value delivery. 
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Product Management

  • Prepares students for roles guiding products from concept to launch by balancing customer needs, technical feasibility, and business objectives.
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Software Management

  • Prepares students for roles leading the planning, delivery, and management of software systems, teams, and technical programs.
    See track journey

Technology Development and Commercialization

  • Prepares students for roles evaluating new technologies, shaping strategy, and bringing technical innovations to market.
    See track journey

Entrepreneurship

  • Prepares students for roles building new ventures or driving innovation within organizations through experimentation, customer discovery, and execution.
    See track journey

Build Your Own (General)

Learn more about the MEM Academic Tracks and their associated electives

Resource site for Duke MEM students