The field of neuroeconomics incorporates many disciplines of learning, including economics, cognitive and social psychology, neuroscience, and biology. Techniques from each discipline are used to try and further understand the decisions we make. Look below to learn more about the specific techniques we use to try and shed light on why we, as humans, make the choices we do.
Functional Neuroimaging Methods
Functional magnetic resonance imaging (fMRI) has become one of the dominant techniques in human neuroscience. Learn more about how we measure activity in the brain using this and other related techniques.
Economic Decision Making
Click here to find out more about how we study people’s economic decision-making preferences using fMRI and other techniques!
Social Decision Making
People all over the world have to make social decisions in their lives every day. Read up on how we incorporate these decisions into our research!
Cognitive neuroscience research on how the brain controls behavior has many links to neuroeconomic research on how the brain makes decisions. Our research seeks to connect these different areas to gain an integrated understanding of behavioral control.