Technoscience / Ecomateriality / Literature

Tag: social media

Ebocloud Commentary

Ebocloud introduces various aspects that make readers question the relationship humans have with technology. In the book, Desalt, the founder of Ebocloud, utilizes Vonnegut’s theories to create a multi-human system similar to Facebook in the sense that everyone is interconnected. Desalt attempts to mimic the African tribe Ebo by also creating functional family units where “Ebo-cousins” will be at the disposal of their other ebo-cousins. With digitalized tattoos, they are able to check into the network and help their ebo cousins out. The outcome of doing so is karmerits, and the more karmerits an individual earned, the higher the elder position they received.

Although the idea is a bit farfetched, we can’t help but wonder whether a similarity already exists in the real world. The Internet has provided us with the same interconnectedness that Ebocloud offers. Although we don’t necessarily earn karmerits, we still receive the sense of connectivity amongst each other. This can’t help but make me wonder how big of a role technology plays in everyone’s lives. We evidently aren’t part of a system where our hierarchal standing is dictated by the amount of good deeds we de. But we are part of a system that extracts our personal information and resells to other companies for profit. Whether or not we choose to acknowledge that, we continue to be a part of it because we would much rather lose a little bit of our personal data rather than disconnect from the virtual realities social media offers us.

Apart from Ebocloud being a story of a young male protagonist who participates in this social, real world application, it is also a commentary on society and of the various social media which we rely on to become more connected with the world. This book does a very great job of posing questions as the story progresses. It makes us wonder how interconnectivity plays a great role in our lives and how technology helps amplify human connection.

 

Moss, Rick. Ebocloud. New Orleans: Aqueous, 2013. Print.

Ebocloud novel response

Ebocloud provides a fascinating look into the powerful effect that social networking through technology can have on human psychology. I was interested in the way that being a part of the ebocloud network manipulated people’s own perceptions of reality. When initially describing the merit system to Ellie in Part 1, Jared describes how “faking being a good person week after week” leads to one day waking up and “realizing you are good” (Moss 59). In this sense, ebocloud functions as a technology that turns people from selfish into selfless. Perhaps, then, the surface objectives of ebocloud are subordinate to deeper, more significant objectives. The ebocloud network is not about the specific deeds being done – while practically useful and critically important to the individuals receiving help, these individual tasks are not as important as the collective effects cultivated by the cloud. Ebocloud has the power to open individuals’ eyes to the world beyond their own daily existence and open them up to a world of possibility in serving others.

However, with such a powerful collective effect, there are dangers to ebocloud. Later in the novel, Desalt describes to Ellie how “devoting yourself fully to the common good” results in “losing yourself”, and Ellie ponders whether the human race is “doing away with our individuality” (Moss 195). In creating all of these connections between humans to elevate our collective power as a group, do we lose something more important than we gain? Perhaps in following this sort of utilitarianism (happiness for the greatest number of people), people lose track of individuality and the value of personal pursuits. This reminds me of Fight Club (originally a book by Chuck Palahniuk, but I have only seen the David Fincher film). Fight Club deals with individuals who seek to break from conformity of society – yet in forming a collective rebellion against society, they end up relinquishing their individuality yet again. Blind conformity in any scenario can be dangerous, regardless of the motives. The ebocloud network has significant power to increases selflessness among humans, but is selflessness what we really want?

Works Cited:

Fight Club. Dir. David Fincher. 20th Century Fox Home Entertainment, 2000.

Moss, Rick. Ebocloud. New Orleans: Aqueous, 2013. Print.

Powered by WordPress & Theme by Anders Norén