Author Archives: Nakul Karnik


When video games such as Madden and NBA established themselves as clear popular favorites in the sales charts for the United States, the EA Sports Brand decided to take it out on the street. With the introduction of NFL and NBA Street, these games not only revolutionized the culture of the video game industry, but… Read More »

India: Back to its English roots

When I used to visit India quite frequently as a child, the focal point of the sports culture revolved around cricket. No matter what street you were on or what field you were playing at, cricket always established an entertainment culture to the population. India, though a dominant world player in cricket (winning multiple world… Read More »