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Foster St. (Washington to Chapel Hill Rd.)

Foster St. was more commercial than the other areas we visited. There was a great deal of signage for points of interest in Durham along the road, indicating that Durham is still working on marketing itself to its visitors. We also passed the site of the Durham farmer’s market, the YMCA, and the Marriott, implying that this road is an integral part of life in Durham, providing important centers for it’s inhabitants, and facilitating the influx of its visitors. The drive down this part of the street has a very good view of some of the most recognizable structures in Durham as well.

Northgate Mall: Serving A Wide Demographic Well?

Northgate Mall first and foremost appears to be the most generic type of mall found almost anywhere in America. It does however have some interesting features that appear specific to its location. First, there is both a Sears Auto Repair and a Macy’s, which seems to illustrate the wide range of people who shop at Northgate. In addition there is a store called “Caroline’s Plus Sizes” as well as several national chain fast food, and casual dining restaurants like Champps and Boston Market. This seems to imply something about what these shoppers eat, and what they look like, and by extension something about their economic situation. The mall itself is beginning to look old and run down, is completely indoors and seems somewhat impenetrable from the outside. In addition, poor traffic flow directions on the outside of the mall make it difficult to navigate around.