2019
Bass Connections Showcase 2019
Duke University, Durham, NC
Consumer EEG, Attention, and Emotion Efficacy
Ian Miles, Raven Leal, Daniel Sprague, Caroline Anderson, Dmitry Iseav, William L. D. Krenzer, Guillermo Sapiro, and Nita A. Farahany
Consumer-based electroencephalography (EEB) devices can detect the brain’s electrical activity outside of a traditional lab setting. These devices are already being used for brain computer interface, emotion detection for marketing research, educational purposes, and even detecting the attentiveness of high speed train workers. Our goal was to evaluate the validity of these devices as a research tool by assessing their capabilities to (1) detect neurological fluctuations in attention while someone completes an attention task (CPT), and (2) detect neurological differences in someone while they passively view emotionally charged images.
Perceptions of Brain Privacy and Data Sensitivity
Cameron Fox, Kirsten Bleiweiss, Willa Stevenson, Brendan Burg, Xinyi Hong, Shikhar Gupta, William L. D. Krenzer, and Nita A. Farahany
Neurotechnologies are rapidly advancing, yet consumers are largely unaware of the potential risks to their privacy these devices could pose. As commercial electroencephalography (EEG) becomes more ubiquitous, it is likely that a person’s brain data could become sought-after information across several domains. Our goal was to understand how people feel about biological pieces of information by (1) gauging how sensitive people feel their biological information is in relation to their personal information, and (2) identify what potential adverse events individuals perceive could come from their being access to their different types of information.
