Sleep becoming an exceedingly fruitful business

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Sleep is something that is vital to our very survival. This is a fundamental fact of life. The healthier our sleeping habits, the happier and more functional we are throughout the days and into the nights before the next night’s sleep reaches us. Another fact of modern life is that we are the busiest we have ever been, and so we are sleeping less and doing more throughout the day. This has obviously created an imbalance that many people struggle to right once it has taken hold. Alas, the entire world is trying to get a good night’s sleep. In fact, sleep is one of the leading topics of research in recent years. With so much focus on sleep (focus that, even now when we are busier than ever, continues to expand), it is little wonder that the mattress industry is going through something of a high run right now. The mattress industry is worth a staggering $30 billion US dollars currently, and is expected to balloon even further in coming years, reaching a projected $42 billion US by the year 2023.

If these figures hold any weight, this mattress boom is far from over. In fact, it is just beginning. But let’s look at exactly why this boom has hit us so hard. Sleep literally makes us more productive. Recent studies show that 90% of executives wake up before six in the morning. 50% of self-made millionaires wake up at least three hours before they get to work for the day. These are facts, tried and tested, time and again. It speaks volumes of the issue with sleep the world over that despite us all being busier than any past generation, and thus more exhausted at the end of the day, we are struggling to get a good night’s sleep. And surprisingly, many people do not even attempt to go through simple searches to find solutions. It can be much easier than many thing to change sleeping patterns. Of course, this is not always the case, but it is for millions of people, every year. So, how has the mattress industry becoming such a booming success?

Well, the increase of people purchasing new mattresses in the pursuit of a better night’s sleep, of course. People today are busier than ever, and they understand the importance of having a mattress that does the job perfectly. The rise in consumer interest has led to a consequential rise in mattress reviews online. Consumers today value word-of-mouth recommendations just as much as they do the impressions they get from the companies they are potentially buying their mattresses from. These reviews for mattresses speak volumes for the improvements that have been made to the industry across the board. Sleep Junkie reviews are infinitely more positive than those that were online five years ago. The mattress industry the world over has moved leaps and bounds in the right direction, paying more attention to the finer details that make all the difference for its consumers.

Given that we spend a third of our lives sleeping, it makes perfect sense that we should be investing as much effort, time, and money into selecting the perfect mattress as we would a new car or a new house. The fact of the matter is that sleep and performance go hand in hand. This is something that has been backed up time and again in various studies and research surveys. This is not just blind assumption gaining attention. This is scientific fact and consumer awareness working collaboratively and gaining [much-needed] traction in the right direction. As in any industry, the customer is always right, and the mattress industry has used this ideal to their distinct advantage, earning more respect and longevity in an ever-changing economy in the process. The mattress industry today is a glowing evolution of the mattress industry in years past, and it is near impossible to know just how it will look in another twenty years. Odds are, though, it will be positively thriving.

When it comes to booming industries, the mattress industry is one that quietly makes its billions in the background, doing its thing and helping people the world over have a better relationship with their sleeping patterns. Worth $30 billion globally right now, the mattress industry is only set to expand even more. With the population continuing to grow, and the increased awareness of the importance of a good night’s sleep, the projected value of the mattress industry worldwide is expected to hit an astronomical $42 billion by 2023. This is an incredible feat, and one that brilliantly showcases just how instrumental this industry is to our health and performance. This is where we are at, and millions of people all over the world are buying into the increasingly lucrative industry that is giving them the rest they deserve and need. This is only the beginning for the blooming mattress industry.

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