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Wrangling the Herd: A Cross-Cultural and Cross-Industry Approach to Herding Market Behavior

By Tyler Fenton and Jarred Kotzin

The traditional efficient market hypothesis serves as the foundation of modern economic theory, governing the investigation of financial markets. While this premise assumes all investors are rational and all information is immediately incorporated into markets, this paper explores herding behavior – a central tenet of behavioral finance that explains the apparent inefficiencies of financial markets. Utilizing return data from the past 10 years from eight exchanges around the world, segmented into 10 industry classes as well as a broad market index, we compare levels of herd behavior using return dispersion proxies. We find significant evidence of herding in nearly all exchanges and all industries included in the study and the degree of this herd behavior varies across industries in different countries. Overall, we find support for the behavioral finance principle of herding and conclude that certain cultural or non cultural factors affect this activity differently in various countries and industries.

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Advisors: Professor Connel Fullenkamp | JEL Codes: G4, G14, G15

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