Google Earth is a new type of informational technology that is serving as a way for environmental activists to promote their causes in new and exciting ways. Google Earth is a Virtual Globe, a 3D representation of Planet Earth, that allows users to scroll across the surface and experience the planet in a new way. Layers in Google Earth allow conservation groups to display their cause in an interactive format with the help of placemarks and 3D modeling. Butler (2006) states, “Google Earth has emerged as a potent tool for conservation, allowing scientists, activists, and even the general public to create compelling presentations that reach and engage the masses” (para. 1). In this blog, we will discuss how Google Earth is having an impact on global warming, the promotion of alternative energies, and marine conservation.
Butler, D. (2006). Virtual globes: The web-wide world. Nature, 439(7078), 776-8.
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